Zepp Tokyo – My Evening With Rain: Round Two

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[Image credit: Michiko Ikeda’s personal collection]

Ok, before I begin reliving the second show of the Zepp Tokyo leg of The Story of Rain Tour (2013), I want to epilogue the first show properly!!!! I completely left out the encore portion of my first post and the encores of these shows were just as much fun and filled with just as much excitement as the entire show! My bad.

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[series] Rain’s World of Endorsements: The Magic of Rain – Korea Sparkling

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Cloud cover by: Michele, Staff Writer

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When the writers of this CF were told to come up with five adjectives that would justly describe Korea, they must have had Rain on the brain because the five chosen could easily describe him.

Inspiring

Check. From his humble beginnings to his incredible work ethic and unwavering belief in himself, Rain is the personification of inspiration. He leads by example, he mentors, and continues to out-achieve himself.

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Sparkling 1

Spicy

Check. Rain is spicier than the spiciest kimchi.

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Sparkling sexy

Pulsating

Check. From his first album to Back To The Basic, his music is the epitome of pulsating. Every note, every lyric throbs with life, emotion, longing, and sensuality. When Rain sings, you feel the pulsating vibration from the core of his being. His art is his lifeline.

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Sparkling performing2

Magical

Check. Rain has his own special magic and essence that is indescribable and impossible to duplicate. If…

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[series] Rain’s World of Endorsements: The Face That Could Launch A Million Smiles – Vonín

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Rain sure does give good face. It is really difficult to imagine he was criticized for not having the right look, or at best, one that was not marketable.

Are you kidding me? Rain is a handsome man. Any beauty/skin care line that had the smarts to sign him on to endorse was not taking a chance whatsoever. There simply was no risk at all and no possibility of failure. In fact, failure is simply not part of Rain’s vocabulary.

Vonín cosmetic skin care line for men and Rain make handsome look so good in these commercial films. Filmed in muted, almost sepia tones, they ooze style and class – once again, two things Rain has a wealth of.  In this first one for Vonín White Essence, Rain plays to the camera so well and the camera just loves him back.

I have to ask, did…

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[series] Rain’s World of Endorsements: Ji Hoon’s Too Sexy For His Phone – SK Telesys W Phone

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By the end of this series of posts someone is either going to have to lock me up or lock him up!

When I began this Rain CF revival, I did so with no real plan or method to my madness.  Meaning, I did not start with the first and chronologically deliver them in the order in which they were made, presented and/or aired.  In reviewing what I have posted so far, I can say that the latter offerings are proving to be far more provocative.  These two commercial films for SK Telesys W Phone back me up completely and also back me into a corner of incoherent thought function. In fact, I am surprised I am able to write anything at all after viewing them.

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In the first of the two, I was trying to decipher the concept.  Everyone is dressed in muted…

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[series] Rain’s World of Endorsements: Refreshing Sereni-TEA – Today’s Tea

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Tea is definitely a wildly popular beverage in Asia.  Likewise, Rain is a wildly popular entertainer in Asia (and around the world).  Ok, that sounds like another winning collaboration for an endorsement!  And, what a delight to see a fit and serene Rain, dressed in white, going through his morning workout.  Is it me or does he look absolutely sensational in white?

We see him stretching and bending and curling those weights – and then the pièce de résistance: he levitates in a very yogic-inspired pose.  Well, that just had me squeeing with fangirl joy.  I am a huge fan of yoga so when you throw Rain into that mix, it would pretty much be the equivalent of a narcotic!!  Hey, don’t judge.  We all have that point where we just go over the edge when it comes to Rain. He caps off the…

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[series] Rain’s World of Endorsements: Raising the Bar, The Chocolate Bar – Scalar Chocolate

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I absolutely adore young, baby Bi!!

His very early endorsements just make me feel all warm and fuzzy probably because he exudes such pure energetic innocence.  There is something so endearing and honest about him and that is something that is consistently present in all he does.  There is no pretense with Rain.  What you see is what you get.  I admire that about him.  That honesty is always present be it in his live stage performances or on the screen, CFs included. I refuse to believe he has it in him to fake the kind of fun he seems to have in these early commercial films!

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In this early CF, however, that innocence I was talking about went right out the window.  This here is kind of pushing the provocative envelope, if you ask me!!  The only thing remotely innocent in this one…

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[series] Rain’s World of Endorsements: Some Like It Hot – Rinnai Heating Systems

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In my opinion, this is brilliant.  Was there really any question who would be best able to endorse a product that, well, generates heat?

Rain is the very definition (and essence) of hot so signing him on to endorse Rinnai Heating Systems was, on one hand, a no brainer, and on the other, another display of sheer marketing genius!

When I watched this ad, I was convinced the advertising team was made up solely of women!!  Let’s look at the evidence.

First, Rain walking with shirt open, the warm breeze on his skin.  Second, Rain casually sitting in his apartment as if he were inviting you in for a glass of wine.  (Yes, my imagination goes a bit wild sometimes when I watch him.)  Finally (and most importantly), Rain shirtless.  Rain shirtless taking a shower.  I repeat, Rain shirtless taking a shower.  Yep, there must…

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