[series] Rain’s World of Endorsements: FuMa-licious!

I like to write about Rain….does it show? ♥♥

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Cloud cover by:  Michele, Staff Writer

Fuma2Is it just me, or does Rain look delectably and deliciously happy when he is eating?  I cannot imagine him ever turning down an opportunity to endorse food – especially something sweet!

Back in 2007, Rain signed on to endorse FuMa Cakes in China.  Generally, it seems that in Asia signing on for an endorsement is a big deal, like in press conference big deal.  Unlike here in the States, I believe a lucrative endorsement in Asia is indeed a celebrated event complete with press (obviously) and perhaps even some champagne.  Fijan Fuma Foods Group was clearly happy with Rain on board for this campaign.  Golden boy meets golden snack cakes?  Yep, that works!

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[Fangirl Footnote:  Isn’t he so perfectly handsome in that chocolate sweater and tortoise-shell framed glasses?]

Decked in white, ethereal and angelic, I love the way he moves throughout…

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The Wonderful World of a Rain Endorsement

Well, hey now…..THIS is kind of maybe just a little bit AWESOME!

Michele's avatarCloud USA

— Cloud cover by: Michele, Staff Writer

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I used to think that it was kind of a sell out when celebrities both in the entertainment and sports worlds would lend their image to a specific product – otherwise known as the ‘endorsement.’    It is clearly a win-win situation for both the endorser and endorsee  – I get it!  It’s a true moneymaker for both as well as exposure.  But I have to tell you, when I saw the kinds of endorsements coming out of Asia, I had to pause and say to myself….maybe this endorsement thing is not such a bad gig, especially when Rain is attached to the product.

In my ever-growing quest to know all there is about Rain I would be remiss and certainly selling myself short if I didn’t have a look at his endorsements.  And with his recent activity for Mentholatum and upcoming appearance…

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