Cloud cover by: Michele, Staff Writer

It is an undisputed fact that Rain loves food. If we weren’t sure, we certainly got confirmation during the first episode of his reality show, The Rain Effect where food was basically a part of the supporting cast! I LOVE that he loves food, seems to think about it often, and goes to great lengths to find something delicious to satisfy his palate.

This love of cuisine translates perfectly to the various commercial films he has made throughout the early part of his career that endorsed some kind of food or beverage product. He always seems so delighted to promote food!

Kyochon Chicken is one of the largest Korean fried chicken chain restaurants in South Korea and even has locations in the US. This must be some serious chicken. ^.^

And for Rain’s part in the endorsement, I am truly amused by the dichotomy…

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[series] Rain’s World of Endorsements: Harmony Meets Handsome in Ho Chi Minh–Cantavil Premier Apartments

November 5, 2013November 6, 2013 ~ Michele ~ Leave a comment

Cloud USA

Cloud cover by: Michele, Staff Writer

When Korean corporation Daewon Company partnered with Vietnam’s Thu Duc Housing Development Corporation, the Cantavil Premier Apartments were born in Ho Chi Minh City, Vietnam. New, modern, and high-tech, this new development offered a plethora of amenities if you chose to live in one of its exquisitely designed and architecturally harmonious apartments. Complete with a Lotte Modern Cineplex, the Cantavil Premier had it all. And they had one very famous world star to tell you all about it.

Rain just oozes style and class. So he was the perfect spokesperson for a new and classy housing development. He happens to be one architecturally harmonious human who wears a suit like it was born into creation and designed solely for him. See if you can catch that Yves Saint Laurent belt buckle. Hot.

Even as he languidly awakens in his loose-fitting loungewear, he makes it…

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[series] Rain’s World of Endorsements: Some Like It Hot – Rinnai Heating Systems

October 27, 2013November 6, 2013 ~ Michele ~ Leave a comment

Cloud USA

Cloud cover by: Michele, Staff Writer

In my opinion, this is brilliant. Was there really any question who would be best able to endorse a product that, well, generates heat?

Rain is the very definition (and essence) of hot so signing him on to endorse Rinnai Heating Systems was, on one hand, a no brainer, and on the other, another display of sheer marketing genius!

When I watched this ad, I was convinced the advertising team was made up solely of women!! Let’s look at the evidence.

First, Rain walking with shirt open, the warm breeze on his skin. Second, Rain casually sitting in his apartment as if he were inviting you in for a glass of wine. (Yes, my imagination goes a bit wild sometimes when I watch him.) Finally (and most importantly), Rain shirtless. Rain shirtless taking a shower. I repeat, Rain shirtless taking a shower. Yep, there must…

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[series] Rain’s World of Endorsements: Ice Cream is My Chingu – Binggrae Ice Cream

October 25, 2013November 6, 2013 ~ Michele ~ 2 Comments

Cloud USA

Cloud cover by: Michele, Staff Writer

Imagine you are all of about 19 or 20 years old and have just spent the better part of your teenage years hungry, and hungry on several different levels. Now imagine your manager comes up to you one day early in your career and asks, “Are you interested in doing a CF where you will probably have to eat ice cream all day?” I am sure a very young and eager Rain did not hesitate in the least bit when answering that question and jumped right into endorsing Binggrae Ice Cream. Oh my gosh….are you ready for some absolute adorably cute Rain???

When I watched this CF my heart just burst with happiness. Young, fresh and eager, I felt like Rain was calling out to me to join him for some ice cream on a hot summer day. He has a natural and honest…

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Stalking: Bi Rain & Yoo Seung Ho

October 20, 2013October 21, 2013 ~ Michele ~ Leave a comment

This really turned out to be a super delicious Sunday!!♥♥

My world just collided beautifully! Seriously, how can I sleep in peace everyday now knowing there are more of these out there in net world? Woke up this morning and was presented by Michele of Your Daily K-Shot of Hot this grand CF and my cherry popped right away! You can’t ask for more when Rain and Seung Ho are in the same commercials showing us some of their daebak actions! It feels so surreal having to see them up close and be in the own real skin. This is a 2011 commercial for Adidas for winter workout. For all I know, the workout gear shown mostly at the beginning of 5 seconds and the rest mainly focusing on the actors being comfortable in their workout gear and moves!

*giggles* *blushes*… so you can see Seung Ho looks a tad younger but I think he showed us a few…

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K-Shot Postscript: 비 Rain & Yoo Seung Ho – Adidas Adonis Squared

October 20, 2013January 12, 2025 ~ Michele ~ 2 Comments

I feel like this is a celestial event. You know, the kind of thing that happens every 5000 years or something!! I just finished up and posted Yoo Seung Ho as my latest K-Shot, as you know, and Rain awhile ago. I knew when I decided to blog about the delicious men of the K-entertainment world that the amount of information out there would be so vast and wide, it would be next to impossible to find ALL of it, and indeed impossible to include in a single post. Hence, the K-Shot Postcript. My dear friend and fellow blogger, Stephe at Cloud USA and over at stephethornton.com has been a wonderful supporter of all I do over here (so much so she offered me a position on the Cloud USA staff as a writer) so I have her to thank for thunking me over the head with this one. Sinew and smolder collide when Rain and Yoo Seung Ho meet in the gym for Adidas. Oh yes this makes me very happy!! 🙂 Thank you, Stephe!!

[Video credit: adidasisallin]

[series] Rain’s World of Endorsements: A “Lotte” Rain (Lotte Duty Free Shops)

October 19, 2013November 6, 2013 ~ Michele ~ Leave a comment

Cloud USA

Cloud cover by: Michele, Staff Writer

I have to warn you right now – if you are not already in full blown crush mode over Rain, this one will promptly put you there whether you like it or not!! You’ve been warned so proceed at your own risk!

If you visit Seoul, you will no doubt be introduced to the wonderful world of Lotte. The Lotte Company is a conglomerate of businesses that include everything from food products to housing, to finance and even amusement parks. Big company. BIG! So naturally it can go all out and get the best of the best of the best to promote its goods and services. And we all know who the best is. Rain.

Lotte Duty Free Shops are department stores strewn throughout Seoul. In my experience with them while I was in Seoul, it was like shopping at the airport – I…

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[series] Rain’s World of Endorsements: Roadtrippin’ – 1492 Miles

October 17, 2013November 6, 2013 ~ Michele ~ Leave a comment

Cloud USA

Cloud cover by: Michele, Staff Writer

You can spill it. I know each one of you secretly (and some of you not so secretly) have or have had thoughts of a weekend getaway with Rain. You know, where he picks you up early Saturday morning in his cute car with his cute dog and won’t tell you where you are going but just gives you that mischievous grin? Then, takes you by the hand, plops you in the passenger seat, buckles you in, and you both speed off into the horizon? Yeah, that thought!! When the reality is you fire up Netflix or pop in a DVD and that romantic weekend getaway turns into a marathon of Young Jae, Kang Boku, Sang Doo or Ji Woo. By the way, there is absolutely nothing wrong with that scenario whatsoever! I will never diss the drama marathon, especially one of the Rain…

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[series] Rain’s World of Endorsements: A BMW, Bullets and a Broken Heart.

October 14, 2013November 6, 2013 ~ Michele ~ Leave a comment

Cloud USA

Cloud cover by: Michele, Staff Writer

When was the last time a commercial made you cry? Has one ever made you cry? Maybe this one might push you to the verge of waterworks just a little bit, especially if you are a hopeless romantic like me and you adore Rain.

One of the best discoveries I have made since falling down the K-rabbit hole is the commercial film (CF). In my opinion, these mini-productions are given the same care, attention and importance as any film or drama. I love that dedication and respect for this particular genre in Asia – it is art after all. The extended commercial films are pure entertainment and marketing gold. My first (and don’t condemn on this) was Lee Min Ho’s The One and Only for Toyota. I was blown away. I thought to myself, this is brilliant marketing. Not only that, what…

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Tag: Bi CF

[series] Rain’s World of Endorsements: Kyochon Fried Charm – Kyochon Chicken

[series] Rain’s World of Endorsements: Harmony Meets Handsome in Ho Chi Minh–Cantavil Premier Apartments

[series] Rain’s World of Endorsements: Some Like It Hot – Rinnai Heating Systems

[series] Rain’s World of Endorsements: Ice Cream is My Chingu – Binggrae Ice Cream

Stalking: Bi Rain & Yoo Seung Ho

K-Shot Postscript: 비 Rain & Yoo Seung Ho – Adidas Adonis Squared

[Video credit: adidasisallin]

[series] Rain’s World of Endorsements: A “Lotte” Rain (Lotte Duty Free Shops)

[series] Rain’s World of Endorsements: Roadtrippin’ – 1492 Miles